Adobe Customer Journey Analytics Business Practitioner Professional : AD0-E608

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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Which steps should be taken when creating reports for external business partners?
(Select two.)
Response:

A) Create Custom Data Views
B) Assign Temporary Report Access
C) Use Report Export Templates
D) Apply Data Privacy Rules

2. You generated a quarterly performance report for customer purchases but noticed that purchases made during the first month were missing. After reviewing the data, you realize that the report's date range was incorrectly set. What should you do next?
Response:

A) Recreate the report using campaign tracking metrics.
B) Update the report's date range to cover the entire quarter.
C) Apply additional data filters for customer transactions.
D) Enable batch processing for older data records.

3. What is the first step when analyzing campaign performance data in Adobe CJA?
Response:

A) Apply Data Filters
B) Assign Campaign Metrics
C) Define Date Ranges
D) Enable Real-Time Sync

4. You are trying to analyze how long it takes for a customer to make an online purchase. The process from brand awareness to purchase is long (taking multiple days and site visits) and for most customers, they visit your company site from multiple channels before purchasing.
However, you have already analyzed the funnel from first touch to conversion. Instead, you would like to analyze the period between the customer's final site arrival and the purchase.
Which of dimension would be used in the lookback window of an attribution model to answer this question?
Response:

A) Session
B) Person
C) Conversion Time
D) Custom Time

5. Which setting should be configured first when creating a custom report in Adobe CJA?
Response:

A) Date Range Filter
B) Calculated Metric Formula
C) Data Export Rules
D) Campaign Priority Level

Solutions: